Helen Hamlyn Research Centre

Adrian Berry
Factory, UK
Graduated with a BSc Honours degree in Engineering Product Design in 1984. He then joined Pentagram Design working for Kenneth Grange until moving to Seymour Powell in 1987 and becoming a business partner. In 1997 he joined forces with fellow SP partner Adam White and founded Factory Design, a company with Transport, Product and Packaging design at it's core. Work includes strategic product development programmes for international companies including British Airways, Lever Fabergé, and London Transport. Recently launched products include an interior re-design - for British Airways' Concorde. His work has won awards with the D&AD and with the Design Business Association and he sits on many industry judging panels.

Alessandro Coda
Fiat Group, Italy
Born 1960, Turin, Italy. Graduated in Electronic Engineering from the Politecnico di Torino in 1987. Mr Coda has worked at the Fiat Research Centre in Orbassano, Turin, since 1987 and is now Director of the Fiat Autonomy Programme which encompasses all Fiat Group companies offering products and services for those with impaired mobility. He also promotes the Fiat Autonomy Programme and Fiat Group activities relating to the mobility of elderly and disabled people throughout Europe and contributes to a European project working on technical, legal and institutional mobility issues.

Roger Coleman
Helen Hamlyn Research Centre, UK
Roger is senior Research Fellow and Director of the Helen Hamlyn Research Centre at the Royal College of Art (RCA) since 1999. The Centre explores social change issues as they affect design, through a programme of research, events, exhibitions and publications. Specialising in design and ageing, he established the DesignAge programme at the RCA in 1991 and the European Design for Ageing Network in 1994. A 1994 Queen's Anniversary Prize was awarded to the RCA in recognition of the DesignAge programme and Roger received a 2000 Sir Misha Black Award for Innovation in Deisgn Education. He is a director of R&D company London Innovation, and a Jury member for the RSA Student Design Awards. He has lectured in the UK, Europe, North America, Japan and Australia.

Nick Dormon
Coley Porter Bell/The Henley Centre, UK
Nick has extensive international product design experience having worked with IDEO Product development for over 13 years and then The Fourth Room, a business development network. His work focuses on human/consumer issues and understanding leading edge technologies. Nick has worked with clients in Denmark, US and Taiwan developing product designs ranging from telephones, furniture and marine GPS products. Nick ran an innovation strategy programme for Steelcase, the worlds largest contract furniture company, exploring the future of the workplace. Nick also ran a design team that developed a communication piece for BBC digital radio that explored and visualized design, service and feature possibilities for digital radio. At Coley Porter Bell he brings this unique blend of design, technology and user understanding to their brand expertise for service, product and packaging innovation and development.

Innes Ferguson
Transport for London, UK
Innes is Principal of Product Design for TfL (Transport for London) the organisation responsible for delivering bus, river, tram, taxi, street management, Victoria Coach Station, Docklands Light Railway and shortly the Tube services. His remit includes commissioning designs for customer facing products, writing specifications and strategy documents and consultancy to internal and external clients. Projects have included Help points, level access ramps, lighting/cable management systems and bus shelters. Trained at Glasgow School of Art and the RCA, Innes is also involved in various education initiatives and is a board member of UKiiD, The United Kingdom Institute for Inclusive Design.

Prof Bill Green
University of Canberra, Australia
Bill graduated in Industrial Design in the dark ages and has been involved in professional design, education and research for 40 years. His work in England, Australia and Holland has focussed on human centred design and he has been active internationally in promoting the links between ergonomics and design. He was Professor of Applied Ergonomics and Design and Head of Industrial Design at TUDelft until his recent return to University of Canberra, Australia. He is chairman of the Technical Products group of the IEA and maintains close associations with both the ergonomics and design communities worldwide.

Melanie Howard
Future Foundation, UK
Melanie worked in marketing, research and fore-casting with Ogilvy and Mather and the Henley Centre before co-founding the Future Foundation with Michael Willmott in 1996 to bring a greater understanding of social and consumer trends to business planning and to promote the concept of corporate social responsibility. Her areas of special interest include exploring the network society; the impact of changing gender roles; the emergence of ethical consumption; and the transforming potential of new media and technology. Clients include First Direct, BT, Carlton Television and the DTI. Published reports include The 24 Hour Society, The Responsible Organisation and A 21st Century Gender Perspective - a recent collaboration with the Women's National Commission. She is a frequent speaker and provider of media comment.

Dr Patrick Jordan
Contemporary Trends Institute, UK
Pat is Head of the Contemporary Trends Institute [CTI] and Head of User Research at Symbian, a joint venture owned by Motorola, Nokia, Psion, Ericsson and Panasonic. Formerly, Pat was Director of Trends and Identity at Philips Electronics, with responsibility for communicating brand image. He has over 60 publications in peer reviewed journals, books and conference proceedings and has won numerous professional awards. He has written or edited 5 books and is currently Europe's best selling author in his field. Pat has a visiting lectureship at London College of Fashion. His forthcoming book Supertrends will be released by Kogan-Page in 2002.

Prof Peter Lansley
University of Reading, UK
Until recently, Peter was involved mainly with helping construction and engineering firms improve their performance, currently he is engaged in national research and development initiatives to meet the needs of older people and those of physically, sensory and mentally impairment. He chairs the EPSRC EQUAL Committee. He has advised national and international bodies on organisational development issues and governments on the evaluation and assessment of research and innovation programmes. He has published widely on organisational performance, innovation, research into practice, and the role of the professions.

Cherie Lebbon
Helen Hamlyn Research Centre, UK
Cherie started her professional life as a product designer with a desire to create things her granny would be happy to buy from Woolworths. She has maintained this ambition be developing her research interests through user centred design approaches and inclusive design. Prior to joining the Helen Hamlyn Research Centre at the RCA she worked full time for 12 years in Design education and continues as guest lecturer and external examiner.

Prof Alastair Macdonald
Glasgow School of Art, UK
Alastair is Head of Department of Product Design Engineering (PDE) at Glasgow School of Art. PDE challenges the traditional approach to mechanical engineering education and has provided an exemplar for other courses in the UK and overseas. PDE tackles issues from a human-centred point of view: human factors and aesthetics concerns are as integral as engineering and science. Alastair lectures and publishes widely, particularly in human factors, inclusive design, aesthetics-related issues, and futures technologies.

Prof Patricia Moore
Arizona State University, USA
Patricia is an internationally renowned gerontologist and designer. For three years (1979-1982), in an exceptional and daring experiment, she travelled throughout the United States and Canada disguised as a woman of more than 80 years old. With her body altered to simulate the normal sensory changes associated with aging, she was able to respond to people, products, and environments as an elder. Patricia was presented with the 1997 Professional Recognition Award by the Arizona Design Institute for fostering excellence in design and support to design education and is the 2000-2001 Visiting Professor of Design at Arizona State University. She has been named by ID Magazine as one of The 40 Most Socially Conscious Designers in the world and was selected by a consortia of editors and organizations as one of The 100 Most Important Women in America in 2000.

Jeremy Myerson
Helen Hamlyn Research Centre, UK
Jeremy is Director of the Helen Hamlyn Research Centre at the Royal College of Art, whose focus is inclusive design. A writer, editor and researcher specialising in design and architecture, he is a graduate of the RCA and a Fellow of the Royal Society of Arts. He was founder-editor of Design Week, established in 1986 as the world's first weekly news magazine for designers and their clients and a former Editor of Creative Review and Managing editor of World Architecture. Books include New Public Architecture (Calmann & King), Design Renaissance (Open Eye Publishing), New Workspace: New Culture (Gower) and The Creative Office ((Calmann & King). Exhibitions include the 1993 Catalyst exhibition on British design at the Singapore Design Centre for the Foreign and Commonwealth Office. He has appeared regularly on BBC News 24 as design correspondent.

Prof Alan Newell
University of Dundee, UK
Alan has been researching into computer systems to assist older people and people with disabilities for nearly 30 years. In 1995 he was awarded the Lloyd of Kilgerran Prize (the Foundation for Science and Technology) and in 2000 an MBE for services to IT and communication for people with disabilities. He was a lecturer in Electronics at Southampton University from 1970 and in 1980 appointed to a chair at Dundee University. He is a member of UK Government's Foresight Panel, which is advising the UK's research and commercial sectors on the effects of an Ageing Population on social, economic and market trends. He is currently Head of Applied Computing Department and has has published over 200 papers, 16 book chapters, and holds 12 patents. Alan is also a Honorary Fellow Royal College of Speech and Language

Bruce Nussbaum
Business Week, USA
Bruce has been Business Week's editorial page editor since February 1993. He is also responsible for editing the magazine's weekly Economic Viewpoint column. Bruce joined Business Week in 1976 and started the international finance section. In 1980, he became head of the foreign news section, focusing particularly on international finance, international business and technological change. In 1985, he left Business Week for six months to become executive editor of Manhattan, Inc, and returned to Business Week in 1986 as senior writer. Prior to joining Business Week, Bruce was a reporter for the Far Eastern Economic Review and The American Banker. In addition to his numerous cover stories for the magazine, heis the author of two books: 'The World After Oil: The Shifting Axis of Power' and 'Wealth and Good Intentions.' He is a regular commentator for the Wirtschafts Woche magazine in Germany. Bruce is a recipient of awards from the Sigma Delta Chi Journalism Society, the Overseas Press Club, the West Point Society, and Hofstra University's School of Business. He holds a BA in political science from Brooklyn College and an MA in political science and political economy from the University of Michigan. He is a member of the Council on Foreign Relations and has served as a Peace Corps Volunteer in the Phillipines.

Sue O'Neill
B&Q, UK
Sue is the Diversity Co-ordinator for B&Q; Sue is responsible for the Disability Awareness programme at B&Q including the implementation and rollout to over 23,000 staff, training in disability both for customers and employees. B&Q has an inclusive approach to Disability and all B&Q stores are built to be accessible, as well as stocking a range of products under the heading 'Daily Living Made Easier' these are products with features that make them easier to use for all customers. Sue also advises on all aspects of Diversity & Equal Opportunities. Sue joined B&Q as a Personnel and Training Manager in 1993 and has worked as an Operations Manager with B&Q before joining the Diversity Dept.

Helen Hamlyn Research Centre

Centre for Inclusive Design

Include 2001

Keynote Speakers